About the Job
Key responsibilities:1. Test, collect, and analyse data, identify SEO trends, and gain insights about target customers’ likes and dislikes to maximise ROI from an SEO campaign
2. Track, report, and analyse web analytics data and the various search engine marketing (SEM) campaigns
3. Manage campaign costs, ensure budgets are not exceeded, calculate monthly campaign costs, and take necessary steps to adhere to the budgets
4. Optimise website copy and landing pages for SEM
5. Undertake research, expansion, and refinement of keywords
6. Research and understand the SEO efforts of competitors
7. Develop and execute off-page SEO through link building
8. Work in collaboration with different teams to ensure best practices are deployed
Number of Openings
1 openingsSkills
Social Media Marketing, Google Analytics, Search Engine Marketing (SEM), Digital Marketing, Google AdWords, Search Engine Optimization (SEO)
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