Growth Strategist & Outbound Specialist Job in Bangalore at Liya.Ai™

About the Job

The Mission: Transforming Workplace Mental Health
Join Liya.Ai™ at the forefront of the HR-Tech revolution. We are India’s first Hybrid Employee Assistance Platform (EAP), tackling the massive problem of workplace stress, low EAP utilization, and the resulting ₹1.1 Lakh Crore productivity loss for
Indian businesses.

This is an entrepreneurial role where you will be instrumental in designing and executing the strategies that bring Liya.Ai™ to enterprise customers. You will have full ownership over the initial contact and qualification phase of our sales cycle.

Key responsibilities:

1. Pipeline Creation: Be the primary engine responsible for identifying, qualifying, and engaging People Leaders (HR Heads, CHROs, Founders) at mid-to-large-sized corporations across India.
2. Strategic Outreach: Design and deploy highly personalized, multi-channel communication strategies (focusing heavily on LinkedIn Social Selling and targeted email) to convert cold interest into booked, qualified discovery meetings.
3. Narrative Design: Work closely with the Founder to refine the core value proposition and create high-impact, short-form content that resonates with CXO-level audiences (posts about retention, compliance, and ROI, leveraging proprietary data and success case studies).
4. Market Intelligence: Conduct deep research on target accounts to understand their specific wellness pain points, customizing your pitch to speak directly to their business needs and budgetary cycles.
5. Process Improvement: Help select, implement, and optimize the sales tools and processes (CRM, outreach sequences) that will scale our lead generation efforts as we grow.

Who You Are?

Experience: 1–2 years in a Business Development, Sales, Marketing, or similar client-facing role, ideally within a B2B SaaS environment.
Communication: You are an exceptional writer and communicator who can distill complex ideas (like the Hybrid EAP model) into concise, persuasive, and professional messaging for senior executives.
Drive & Resilience: You are highly motivated, comfortable operating with autonomy, and understand that sales development requires persistence and a positive attitude.
Curiosity: You enjoy research, understanding organizational structures, and finding the perfect, data-driven angle to start a conversation.
Mission-Alignment: A genuine passion for mental health, organizational effectiveness, and using technology to drive positive change.

Note: Specific, performance-based objectives and goal structures will be transparently discussed in detail with selected candidates during the final interview stages.

Number of Openings

1 openings

Perks of this Jobs

Health insurance

Skills

Business Development, Sales, Marketing