About the Job
We are seeking a proactive and detail-oriented Associate Brand Manager to support brand strategy, content planning, and digital execution across our portfolio of lifestyle brands. This role works closely with the Brand Manager and creative teams to ensure brand consistency, strong storytelling, and measurable performance across channels.The ideal candidate combines strategic thinking with hands-on execution, has a refined aesthetic sensibility, and understands how culture, content, and data come together to build meaningful brands.
Key Responsibilities
A. Brand Strategy & Positioning
Support the development and execution of brand strategies aligned with each brand’s identity
Conduct competitor benchmarking, customer insights, and trend analysis to inform positioning
Ensure brand tone, messaging, and visual language remain consistent across touchpoints
B. Content Planning & Creative Direction
Assist in planning and managing brand-aligned content calendars
Develop and maintain visual moodboards for campaigns, launches, and seasonal narratives
Coordinate with designers, photographers, videographers, and copy teams to ensure cohesive storytelling
C. Social Media & Digital Presence
Oversee day-to-day social media execution across platforms (Instagram, Facebook, LinkedIn, etc.)
Support content themes, captions, and rollout plans in line with brand voice
Monitor engagement, manage community interactions, and support influencer collaborations
D. Performance Tracking & Analytics
Track and analyze key brand KPIs (reach, engagement, traffic, conversions)
Work with performance marketing teams to support paid campaigns and content optimization
Prepare regular performance reports and insights for internal reviews
E. PR & External Communications
Support PR initiatives to strengthen brand visibility across lifestyle, fashion, and digital media
Assist in developing press kits, brand notes, and media assets
Coordinate with PR agencies and track media coverage and timelines
Number of Openings
1 openingsPerks of this Jobs
5 days a week
Skills
Social Media Marketing, Digital Marketing, Public Relations, Content Management
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